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Overthinking, hacking retention, and rallying around metrics | Better Proposals' Adam Hempenstall

Overthinking, hacking retention, and rallying around metrics | Better Proposals' Adam Hempenstall

Update: 2021-11-03

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Check out the full writeup here.

Topics discussed in this episode:

Don't overthink it. Sometimes the simplest answer is the most effective one.
Better Proposals has a culture and framework to experiment at a rapid pace. Don't underestimate the impact that a weekend hackathon can have on your retention.
Nothing else matters if you don't measure success. Rally the team around a key set of metrics to make sure you're monitoring the health of your business.

This is a ProfitWell Recur production—the first media network dedicated entirely to the SaaS and subscription space.

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Overthinking, hacking retention, and rallying around metrics | Better Proposals' Adam Hempenstall

Overthinking, hacking retention, and rallying around metrics | Better Proposals' Adam Hempenstall